meiverProduct Overview · 2026

meiver

Truth.  Verified.  Trusted.

The traceability platform that helps food, pharma, and D2C brands prove the truth in every product they sell — from the farm to the consumer's hands.

Batch-level traceability QR scan verification Certificate of Analysis Recall management
meiverVerified Product✓ BATCH VERIFIEDProductAshwagandha 500mgBatchMV-2025-0041Lab StatusAll Tests PassedOriginPune, Maharashtrameiver.io · Verified by blockchain
✓ Consumer scanned 2 seconds ago
Batch MV-2025-0041 · All tests passed
The Problem

The global supply chain
has a trust crisis.

Consumers are buying products they can't verify. Brands are making claims they can't prove. And when something goes wrong — there's no system in place to respond.

67%
of consumers distrust product quality claims on packaging
$2.5B
lost annually to counterfeit and adulterated products globally
30+ days
average time to execute a product recall without traceability
0%
of QR codes on products show real, independently verified lab data

No Reliable Paper Trail

Batches are tracked in spreadsheets, notebooks, and WhatsApp groups. When an audit hits or a recall is needed, everything breaks down instantly.

Cost: Days of manual work, missed compliance deadlines, audit failures

QR Codes Are Useless

Every product has a QR code. None of them show verified data. They redirect to a brand homepage — no batch info, no lab results, no proof of any kind.

Cost: Zero consumer confidence, zero differentiation from competitors

Recalls Become Catastrophes

Without batch-level traceability, a recall means pulling every product — not just the affected lot. Costs explode. Brand reputation follows.

Cost: Regulatory fines, brand damage, mass product destruction
meiver was built to solve exactly this — one platform that proves the truth in every product.
What meiver does

Six features. One platform.
Complete traceability.

Register your products. Open a batch. Record every stage. Attach lab results. Print a QR. When a customer scans — they see the verified truth.

01

Product Catalog

Register every SKU with GTIN, allergens, nutrition, shelf life and storage conditions

02

Batch Management

Open batches, track lot codes, MFD and DOE. Full lifecycle from production to delivery

03

Stage Tracking

Record every production stage — sourcing, processing, QC, packaging — with timestamps

04

Certificate of Analysis

Attach lab results per parameter. Pass or fail, transparently linked to the batch

05

Consumer QR Verify

One scan reveals the full verified product story directly to your customer

06

Recall Management

Activate a recall and instantly notify every consumer who ever scanned that batch

How It Works

From first creation to
consumer-verified truth.

An end-to-end flow connecting your brand, production team, labs, and consumers — all in one seamless, verifiable chain.

Phase 1 — The Brand's Journey
01
Register Product
SKUs, GTINs, ingredients, allergens & certifications defined once
02
Open a Batch
Assign lot code, quantity, MFD/DOE; submit for manager approval before start
03
Record Every Stage
Log sourcing, processing, QC, packaging — each with timestamp and staff
04
Attach Lab CoA
Upload test results per parameter — pass / fail visible on every consumer scan
Unique QR Generated · Printed on Pack · Ready to Ship
Phase 2 — The Consumer's Experience
05
QR on Every Pack
Unique batch-linked QR applied to each unit; tamper-evident and scannable
06
Ship to Market
Product dispatched to retailer or consumer; chain of custody auto-recorded
07
Consumer Scans
One scan on any device, anywhere in the world — no app download needed
08
Truth Delivered
Full verified story: origin, stages, lab results, certifications & recall alerts
Batch Management

Every batch. Every detail.
Every step of the way.

Full lifecycle tracking from first creation to permanent archive — with approvals, QR codes, and expiry alerts built in.

Batch Lifecycle
PLANNED
IN PROGRESS
READY
DELIVERED
CLOSED
Approval Workflows
A manager approves every batch before production starts. Full requester and reviewer record kept.
Batch Tags & Notes
Color-coded labels and threaded comments per batch — your whole team stays informed.
Lot Code & Quantity
Lot code, quantity, country of origin, storage conditions — everything captured per batch.
Expiry Alerts
Set alert days before expiry. Get notified before a batch approaches its date.
Stage Snapshots
Every production stage is frozen at the time it happened. History is always accurate.
Per-Batch QR Code
A unique QR is generated for every batch. Consumers scan and see that batch's verified story.
Stage Tracking

Record every step
of your production.
Nothing missed.

Define your own production stages — from raw material sourcing to final packaging. Your team records each stage in real time with timestamps, facility, temperature and QC data.

“You define the stages. Your team records them. Your customers see the journey.”

01
Raw Material Sourcing
Day 1, 08:30
Supplier, origin, quantity, quality check on arrival
02
Processing & Manufacture
Day 1, 12:00
Facility, temperature, process parameters, batch weight
03
Quality Control
Day 2, 09:15
In-process QC results, reject rate, inspector name
04
Packaging
Day 2, 14:30
Pack size, label batch, line operator, date and shift
05
Dispatch Readiness
Day 3, 10:00
Final check, storage conditions, transport details
Certificate of Analysis

Your lab results, consumer-ready.

Turn your CoA from a PDF in a drawer into a public trust signal.

Certificate of Analysis
Organic Ashwagandha Extract 500mg
SKU: ASH-500-ORG · Herbal Life Pvt Ltd, Pune
Batch
MV-2025-0041
Issued: 14 Jun 2025 · Verified by meiver
ParameterSpecificationResultStatus
Moisture Content5.0% max3.2%PASS
Heavy Metals (Pb)0.5 ppm max0.1 ppmPASS
Withanolide Content5.0% min6.8%PASS
Total Plate Count1000 CFU/g320 CFU/gPASS
Yeast and Mould100 CFU/g10 CFU/gPASS
SalmonellaAbsentAbsentPASS
Digitally signed and permanently recorded · Accessible via QR scan on every pack
Audits in minutes, not months
FSSAI, FDA, or retailer asks for your CoA — you share a link. Not a binder. Proof delivered instantly.
Lab truth on every pack
Consumers scan and see exactly what's in the product. Moisture, heavy metals, microbials — all results visible.
Counterfeiting stopped
A fake product cannot produce a verified CoA. Your genuine product stands apart from fakes on every shelf.
Premium brand equity
Brands that show real lab data command higher prices. Consumers pay more for brands they can verify.
meiverVerified Product✓ BATCH VERIFIEDProductAshwagandha 500mgBatchMV-2025-0041Lab StatusAll Tests PassedOriginPune, Maharashtrameiver.io · Verified by blockchain
Scan on pack →
meiver verified product
Consumer Experience

What your customer sees
when they scan.

One scan. A lifetime of trust.

When your customer scans the QR on pack, they see the real, verified story of the product — not a marketing page. Build trust that becomes loyalty. Loyalty that becomes repeat purchase.

Batch verified at source
They know this exact product was tested and verified — not a claim
Full production journey
Farm → processed → packed. Every stage with dates and location
Lab results, openly shown
Certificate of Analysis results per parameter — pass or fail, clearly visible
Brand story and certifications
Your organic certificates, FSSAI license, awards — all in one place
Recall alerts, if ever active
If a batch is ever recalled, every consumer who scanned gets notified
Recall Management

From a 30-day crisis to a 60-second controlled response.

✗ Without meiver
Day 1–3Panic. Dig through paper records.
Day 4–7Which batches? Still no idea.
Day 8–14Legal teams in. PR crisis public.
Day 15+Regulatory intervention.
Month 2Brand reputation in tatters.
✓ With meiver
Under 1 minPinpoint exact affected batches.
Under 5 minConsumers who scanned get notified.
Under 1 hourFull records shared with regulators.
Day 1Recall active. Statement ready.
Week 1Crisis resolved. Trust intact.
meiver tells you exactly which batches are affected, where they are, and who bought them — in seconds.
Analytics & Visibility

Know what's happening across every
product, batch, and customer scan.

Your meiver dashboard gives you a live view of your entire traceability operation — what's moving, what's expiring, who's scanning, and what they think.

Live Scan Tracking
See every consumer QR scan — location, time, device, and product in real time
Expiry Alerts
Get notified before any batch approaches its date. Never be caught off-guard
Audit Log History
Every action by every user, with timestamps. Full accountability at all times
Customer Satisfaction
Consumer ratings and feedback per product, with demographics
Trace & Track Any Batch
Search by batch ID or lot code. See the full lifecycle instantly
Usage & Stock Reports
Day-to-day metrics on batches, scans, recalls, and documents
Built for Your Industry

Whether you make food, pharma, or lifestyle brands —
meiver speaks your language.

Farm to Fork. Every step proven.

Food & Beverage

FSSAI and FDA compliance records
Cold chain stage tracking
Allergen transparency on QR scan
Instant recall by batch
Consumer trust on every pack
Most Popular
Tell your brand story, truthfully.

D2C & FMCG Brands

Multi-product QR verification
Premium brand story on scan
Counterfeit protection
Consumer engagement and ratings
Loyalty through verified truth
Every dosage, verified.

Pharma & Nutraceuticals

Certificate of Analysis per batch
GMP-ready stage records
Heavy metals and microbial results
Lab reports visible to consumers
Regulatory-ready in 30 seconds
Built for Everyone

The right features for
every role in your chain.

meiver connects consumers, manufacturers, and supply chain providers — each with tools designed specifically for their role.

Know exactly what you're buying.

Consumer

Instant QR Scan Verification
Scan any meiver-tagged product — no app needed — and access its full verified story in seconds.
Real Lab Results Visible
See actual Certificate of Analysis data — moisture, heavy metals, microbials — not marketing copy.
Origin & Journey Transparency
Know exactly where your product came from, how it was made, and every step of its journey.
Allergen & Ingredient Info
Full ingredient breakdown and allergen flags tied to the exact batch you are holding.
Recall Alerts
If a batch you previously scanned is recalled, you get notified directly and immediately.
Rate & Review Products
Leave verified, purchase-linked feedback on products you've scanned and bought.
Core User
Prove your product. Build your brand.

Manufacturer / Brand

Product Catalog Management
Register every SKU with full GTIN, allergen, nutrition, and compliance data — defined once, used forever.
Batch Creation & Lifecycle
Open batches with lot codes, approval workflows, and complete lifecycle from production to archive.
Stage-by-Stage Tracking
Define custom production stages — from raw material sourcing to dispatch — with timestamps and team records.
Certificate of Analysis
Attach real lab results per batch. Every parameter. Every test. Publicly verifiable on consumer scan.
QR Code Generation
Auto-generate verified QR codes per batch, ready to print and apply on every pack unit shipped.
Instant Recall Management
Activate a targeted recall by batch ID. Every affected consumer is notified within seconds.
Your data. Your accountability.

Provider / Logistics / Lab

Stage Data Entry
Log production or logistics stage data — facility, temperature, operators — directly into the batch record.
Document & Certificate Upload
Attach third-party certifications, organic certificates, test reports, and compliance docs per batch.
Supplier Information Capture
Record raw material supplier details, country of origin, and incoming quality check results.
Cold Chain & Transit Logging
Log temperature, humidity, and chain of custody data throughout transport and storage stages.
Audit-Ready Records
Every action is timestamped and permanently logged — FSSAI, FDA, and retailer audits answered in seconds.
Multi-Brand Support
Service providers manage traceability data for multiple brand clients under one meiver account.
Pricing

Start free. Grow with confidence.

Simple pricing for every stage of your brand's journey.

Free
₹0
forever
1 brand · 5 products
10 batches per month
Basic QR consumer page
Stage tracking
Email support
Get Started Free
Most Popular
Pro
₹4,999
per month
Unlimited brands and products
100 batches per month
Full Certificate of Analysis
Recall management and notifications
Batch add-ons available
Start Pro Trial
Enterprise
Custom
talk to us
Everything in PRO
Permanent tamper-proof records
Public brand verify page
White-label trust badge on pack
Dedicated SLA and support
Contact Sales

Batch add-ons from ₹499 per 10 batches · Razorpay for India · Stripe for International · No hidden fees

meiver

Truth.  Verified.  Trusted.

Join food, pharma, and D2C brands that are building trust by showing the real truth behind every product they sell.

Free
to start
100+
batches tracked
1 scan
full verified truth
60s
recall response
Confidential · Product Overview 2026 · meiver.io · info@meiver.io